RKM were brought on board to put AGS geographically and digitally on the map, we determined the marketing objectives and created a forward looking strategy and media plan.

Therefore, our first task was to get to grips with AGS’s main business goals and vision. We worked with the AGS team on the key messaging and creative content to develop a strong brand identity.

We were tasked with project managing the launch of the new website and logo, set up social channels and create engaging social content and calendar for AGS who were undergoing a multimillion-pound relocation.

When the pandemic struck, AGS suffered a major loss to their airside maintenance contracts. Objectives were refocused and it was imperative to review and pursue new revenue streams outside of the travel industry.